| If you're using PayPal's online shopping
cart to sell products and services on the Internet, you might be leaving money on the
table.
That's because PayPal is only a basic shopping cart that
offers basic services. But they aren't a complete solution to boosting your sales.
Five Things That PayPal Won't Do That Professional Online
Shopping Carts Will Do:
1. Recurring billing.
If you want to sell products or services on a recurring
basis, PayPal will not help. PayPal cannot process recurring orders. So, if you are
selling a coaching program and billing clients each month, PayPal can't help. If you are
selling vitamins or supplements on a monthly basis, PayPal can't help. If you are selling
anything on a recurring, subscription model, PayPal can't help. You'd have to enter each
order each month by hand. This takes valuable time away from activities that can make you
more money.
That's why I use MyEasyOnlineStore.com. This professional
online shopping cart automatically processes recurring orders each month. So I don't have
enter information each time. It's done for you each month, correctly!
2. Testing your ads.
PayPal will let you display one page to get your prospects
to order a product. That's okay.
But wouldn't it be better if you could test another message
to see if that new message would get a better response? Marketers call this an A/B split
test.
If you have the right professional online shopping cart,
you can test different messages, . By constantly testing, you can get better results and
make more money!
3. Offering flexible payment options.
PayPal lets you make one offer at one price. That's fine.
But what happens when you offer a high-priced item and people balk at the price? Wouldn't
it be great to offer them a payment plan so they can pay in 2 or 3 installments?
4. Sending out customer service messages.
PayPal will send a message letting buyers know the sale was
completed. That's nice, but wouldn't it better if you could send a message that offered
additional information so people feel bonded to you? Wouldn't it be great if you could
send a series of emails that offered additional products for sale?
Professional online shopping carts like
MyEasyOnlineStore.com include a marketing and auto-responder system that allows you to
repeatedly contact prospects and clients but PayPal does not.
5. Offering additional products for sale.
Wouldn't it be great if your shopping cart could show
additional pages that offered additional products for sale? If you can offer more products
for sale, more clients will buy more products so you will make more money. PayPal won't do
this! That's why you need a professional online shopping cart..
If you invest in a professional shopping cart, you can make
more sales, more easily than just by using PayPal alone. Best yet, MyEasyOnlineStore.com
(my preferred online shopping cart choice) works with existing PayPal accounts so you can
get the best of both worlds! |
